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Global flows

Where Chinese supply stands, market by market

Two questions decide whether a market is worth your time: how much of the demand already comes from China, and how big the demand is. Neither alone tells you much. Here are both, for the 73 product-and-market combinations where we hold import figures.

Most penetrated

Markets where China already dominates

A high China share means the supply chain is proven and buyers know how to work with Chinese suppliers. It also means you are walking into an established price benchmark. Read this as “the market understands your proposition” — not as “easy”.

Least penetrated

Markets where China is barely present

These are the other end of the same data. A low share can mean an open door, or a reason you have not thought of yet — certification, tariff treatment, specification preference, or an incumbent from a neighbouring country. Worth investigating rather than assuming. The ones to look at first are the large markets here: real demand, little Chinese supply.

Share is of total declared import value for that product in that market, from UN Comtrade 2024 annual statistics. Click any row for the full picture.

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